Jurassic World’s Copywriting Department Not So Clever, Girl

So Jurassic World released all of its website fun stuff today, with the dinosaur film’s teaser trailer coming on Thanksgiving night.

But when you’re a grammar fanatic like me, your eye for detail will ruin just about everything for you, and that’s what happened to me tonight as I perused some of the “corporate profile” of fictitious mega-company Masrani on the movie website.

Under the company’s faux-FY2013 report, we get the 1-2 punch of the wrong versions of “its”

Masrani continued it’s trend since 2008 to post billion dollar profits over the financial year.

A couple of lines later, Typo-saurus Rex appears.

 

Hiring an additional 4,000 staff over the course of the year, Masrani looked to increase its workforce in the United Arab Emirates, with an upgraded oil refinary expecting to be completed in early 2014.

I realize it’s a movie about cloned dinosaurs raging rampant through a theme park, but is a copy editor not in the budget?

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